reputation-management

May 1, 2015

Comments Off on What Is A “Cowboy” Or “Troll”?

What Is A “Cowboy” Or “Troll”?

A cowboy is a term that has been coined for people in online forums who just want to bring you down.   According to YaroStarak – The Blog Traffic King, the anonymity of the Internet gives cowboys freedom because they don’t feel the social restrictions or expectations they might impose on their communication in the real […]

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google-mobile-friendly-website-ranking-update-set-for-april-21-1-638

April 16, 2015

Comments Off on Is Your Website Ready for Google’s New Mobile-Friendly Update – Beginning April 21

Is Your Website Ready for Google’s New Mobile-Friendly Update – Beginning April 21

Google is about to roll-out its ambitious mobile-friendly update. This update is one of the countless perilous journeys which website owners have to travel to achieve an enviable position in search engine rankings. Numerous speculations are in the air about Google’s newest algorithm update creating a vague fear amongst SEO consultants.Luckily adequate chunks of information […]

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content marketing process

February 19, 2015

Comments Off on Content Marketing and Growth Hacking: What’s the Difference?

Content Marketing and Growth Hacking: What’s the Difference?

The problem with inbound marketing and, to a large extent, online promotions in general is the fact that people can play fast and loose with jargon. People would parrot and repeat a new buzzword with barely a clue as to what it means. Eventually, you get a bunch of people spouting buzzwords at each other […]

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February 10, 2015

Comments Off on The 6 Deadly Sins of SEO Outreach

The 6 Deadly Sins of SEO Outreach

seo-outreach

Now that Google Penguin has flipped the script of SEO from building links to earning links and building relationships based on niche specificity and context, most of modern SEO turns on outreach. Your ability to reach out to other publishers and authorities in your niche can determine the success or failure of your link generation […]

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January 30, 2015

Comments Off on The Do’s and Dont’s of Earning Links

The Do’s and Dont’s of Earning Links

link-building-2014

It is clear that the roll-out of Google Penguin has put the final nails of old time SEO. You remember old-time SEO, right? You simply fill out a form and out comes a link. I am, of course, talking about directory, social bookmark, unomonitored blog commenting, Web 2.0 profile building, forum linking, automatic approval article […]

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January 19, 2015

Comments Off on How to Get Better SEO Results From Content Marketing

How to Get Better SEO Results From Content Marketing

content-marketing

It seems that every single new update of Google Penguin drives even more nails in the coffin of old time SEO. Old time SEO, just in case you don’t know, involves building your target site’s backlink footprint instead of earning it. This means submitting articles, creating bookmarks, building Web 2.0 profiles, automated guest posting, commenting […]

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January 14, 2015

Comments Off on Begin Your Business as a Social Media Consultant

Begin Your Business as a Social Media Consultant

social media consultant

The social media explosion that has taken place online throughout the last few years has produced both bad and good publicity but there is no doubt that it is here to stay. Social media has forever altered the way companies are seen and how they can market themselves and also the organizations that have embraced […]

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